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Humanising omnichannel | Ipsos | 2022
Customer Experience Publication

Up close and personal: Humanising omnichannel

Humanising omnichannel means seamless customer journeys are just the beginning.
Five online shopping barriers UX can solve | Ipsos
E-Commerce Publication

Five online shopping barriers UX can solve

Here, you can read our latest POV 'Optimising the eCommerce Experience' and find out how UX can solve barriers to online shopping.
A Casual Flirtation or Committed Relationship | Product Subscriptions | Ipsos
Consumer Behaviour Publication

Flirtation or commitment: What does the pandemic mean for product subscriptions?

Product subscriptions have gained a new relevance during the pandemic, but will this behaviour stick in a post-COVID-19 world?
Retail Rollercoaster | Ipsos
Retail Publication

The Retail Rollercoaster

Riding the ups and downs of today’s omnichannel shopper landscape, our report gives you a few insights into what challenges the pandemic has brought to shoppers and retailers.
Black Friday 2020 | Ipsos
Shopper Publication

Black Friday 2020: Time to breathe new life into the long-standing retail event

Black Friday 2020 will be like no other. It could make or break retailers’ years. It could mark the death knell of Black Friday itself.