New analysis from Ipsos expert highlights a critical confidence deficit among employees and encourages business leaders to address the dual impact of AI on efficiency and gender equality.
In an atmosphere of both worry and wonder surrounding the use of AI, trust issues abound. Our 30-country report reveals regional differences in the level of excitement about advances in artificial intelligence, confidence in responsible use, and expectations of future impacts.
New Ipsos Malaysia & Singapore study attempts to define what it truly means to be Malaysian and Singaporean today. Although both cultures share the same roots, and are alike in many ways, have their values become different since the separation 50 years ago?
Hong Kong – 3 June 2016. Market research Agency Ipsos today announces winning Gold at this year’s Agency of the Year Awards, in the Market research category.
We are Ipsos.
Just like the best films, data can tell a story too - you just need to know where to look.
The recent Cafe de Coral ad featuring Dayo Wong is part of their repositioning plan. The ad highlights the important but always forgotten values in our everyday lives – create happiness and show your love to people around you.
Paris, 17 May 2016 - In a digital age awash with information, business leaders need intelligence beyond data to drive success. Recognising a growing need to find relevant information and make sense of it, Ipsos has developed the Insight Cloud, an ‘always on’ socialised intelligence platform. The cloud-based solution facilitates the curation of insights from multiple sources and reinvents how insights are connected, shared and activated within a client organisation.
InnoConstruct is a new tool for identifying the best combination of concept elements, including headline, insights, benefits, reasons to believe, brand, price, and package.
Insight Cloud is an ‘always on’ social intelligence platform that nurtures curated insights from multiple sources and reinvents how these insights are connected, socialized and activated. It is a cloud-based solution that allows multiple stakeholders to engage, ideate and collaborate on insights in real time, providing an ongoing source of inspiration for your organization.