Brands exist in a constantly changing world and, at the same time, human behaviour is undergoing a revolution – which makes it challenging to manage a brand. In the end, in order for brands to grow they need to attract more people, more easily and more often. Yet, how can you ensure that more people will buy your brand more often and more easily?
Hong Kong – 3 June 2016. Market research Agency Ipsos today announces winning Gold at this year’s Agency of the Year Awards, in the Market research category.
Taiwan shows strong potential to develop a sizable self-storage industry, write Ipsos Business Consulting in Inside Self-Storage International magazine.
At Ipsos we believe in a “people first” approach to research. Our community practice is based on our strong belief that innovation and change come from people and not technology.
Are you absolutely certain that your marketing communication is positively impacting your brand perception? That your new products or concepts are meaningfully resonating with consumers?
Paris, February 26, 2015 – Ipsos is pleased to announce the launch of Ipsos Connect, a global specialized business to coordinate Ipsos’ services in the domains of Brand Communication, Advertising and Media. Ipsos Connect amalgamates the legacy brands of Ipsos ASI and Ipsos MediaCT.
Ipsos Business Consulting provides practical advice for your business or organisation built on fact-based consulting approaches. We help business leaders and organisations worldwide build, compete, and grow in the marketplace by making idiosyncratic, permanent, and significant improvements in overall performance.