Younger people are struggling the most with stress and emotional wellness, but they don’t see those struggles as ‘taboo’ and are openly talking about their challenges more than older generations.
Inflation, the environment, Covid-19 and the war in Ukraine are all forces brands and retailers must consider ahead of Black Friday and Christmas shopping.
In 5 infographics, we break down what Ipsos’ global polling reveals about the coronavirus crisis’ impact on everything from where we want to work to concern about mental health.
Ben Page opens this month’s edition of Ipsos Update with his reflections on a global environment of continued uncertainty. Between heatwaves and the continuing rise of inflation – a dark cloud overshadowing many of this month’s articles – consumer anxiety is evident.
We also focus on creativity in advertising and learn how behavioural science can lead to more successful product testing, alongside new global surveys exploring the public’s views on the most trustworthy professions and the legal status of abortion.
In 5 infographics, we look at what Ipsos’ recent global polling reveals about how worried consumers are about rising prices, their country’s economy and if they expect relief anytime soon.