Ipsos
Insights Hub

Insights Hub

Sustainability Publication

C-Suite Guide to Sustainable Growth: CMO-CSO Playbook

Discover an actionable, evidence-based guide from IRG with Ipsos, Ad Net Zero and Google to help CMOs and CSOs turn sustainability into growth, faster.

16.01.26

Advertising Publication

From Noise to Noteworthy

14.01.26

Ipsos Update Publication

Ipsos Update – January 2026

05.01.26

Trends & Prospective Survey

Ipsos Predictions Survey 2026

16.12.25

Cost of living Survey

Ipsos Cost of Living Monitor 2025

20.11.25

Global Attitude to President Trump's Economic Policies

Economy 07.07.25

[PRESS RELEASE] - Indonesians Remain Cautious Yet Open Toward Trump’s Economic Policies

Politics 03.07.25

Global worry about the impact of Trump’s economic policies

Global Advisor 30.06.25

[PRESS RELEASE] - Global Consumer Confidence Index June 2025

All content

Society Survey

Widespread nostalgia for the old days, with many saying things were better back in 1975

Is life getting better? In a new 30-country Global Advisor survey, Ipsos asks the public to assess how life is in 2025 compared to their perceptions of life in 1975.

13.11.25
Artificial Intelligence (AI) Publication

From Pixels to People

Combining human empathy and artificial intelligence for brand growth

30.10.25
Innovation Publication

The Next Big Thing: Exploring the EDGE for High Growth Opportunities

Innovation teeters on the precipice of convention, where the ordinary meets the extraordinary. Introducing a new framework for identifying the opportunities of tomorrow in the fringes of today.

21.10.25
Media Publication

Campaign Effectiveness Ignited

Unlocking cross-media synergy with TV and social media

13.10.25
Artificial Intelligence (AI) Publication

Synthetic Data: From Hype to Reality - A Guide to Responsible Adoption

Synthetic data, powered by AI, is transforming the market research industry. The question isn’t if, but when and how. Recognizing the potential, but also the possible pitfalls, of the issue, our clients asked us to provide Ipsos’ trusted perspective on the topic.

13.10.25
Healthcare Survey

Low awareness of GLP-1s globally, but high in the most advanced economies

Despite media discussions around the drugs, only around a third across 30 countries have heard about the drugs, with a lot of the discourse taking place via social media according to the Ipsos Health Service Report.

13.10.25
Education Survey

Majorities in all countries now support banning under-14s from using social media

Concern about youth mental health is widespread and views on the role of AI and technology in schools are divided, according to the 2025 Ipsos Education Monitor.

13.10.25
Economy Survey

[PRESS RELEASE] - Indonesians Remain Cautious Yet Open Toward Trump’s Economic Policies

In a new 29-country study we look at what the world thinks about President Trump’s economic policies and tariffs. Let's take a closer look at the findings for Indonesia.

07.07.25
Politics Survey

Global worry about the impact of Trump’s economic policies

In a new 29-country study we look at what the world thinks about President Trump’s economic policies and tariffs.

03.07.25
Global Advisor Survey

[PRESS RELEASE] - Global Consumer Confidence Index June 2025

Sentiment is up significantly in both the Asia-Pacific and Europe according to the Ipsos Global Consumer Confidence Index for June 2025

30.06.25
Consumer Confidence Index Survey

June 2025: Global consumer confidence rises for first time in five months

Sentiment is up significantly in both the Asia-Pacific and Europe according to the Ipsos Global Consumer Confidence Index for June 2025

30.06.25
Innovation Publication

Ignite Growth with Collective Innovation

Ipsos, one of the world’s leading market research companies, announces today the launch of Collective Innovation, an end-to-end offer designed to help businesses accelerate their innovation development with higher success rates.

27.06.25

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