Minor dip in happiness in June 2023 – Ipsos IndiaBus Happiness Monitor

The Ipsos IndiaBus Happiness Monitor that gauges happiness levels of urban Indians across the length and breadth of the country, shows a minor dip in the happiness levels of urban Indians in June 2023. Last month too there was a minor decline.

So, what are the key areas that are making Indians most happy? The hierarchy of barometers remain constant – urban Indians choose family (73%) as the biggest sources of happiness, followed by health (66%), friends’ circle (63%), employment or work (59%), colleagues or business associates (58%), neighbours (56%), economic or financial conditions (52%), among others.

Notably though, all these areas have seen a dip in June 2023 as the source of happiness.

Commenting on the findings of the survey, Parijat Chakraborty, Group Service Line Leader, Public Affairs and Corporate Reputation said, “Happiness continues to be defined by close relationships and people in the immediate ecosystem. Wellbeing, finances, enable Indians to indulge and experience happiness. Inflation, cutback on discretionary spends, does impact happiness, as there is an all-pervasive impact being felt, of rise in cost of living daily. What is notable is a gradual increase in happiness with the situation of the country and of the world, over past 6 months. A thriving economy in the country, waning of post-Covid apprehensions and delayed or no impact of much-feared global recession are the likely reasons for these upward trends.”