Ipsos Auto Scoops Series 2024
A great compilation by our Auto experts, and this is being shared internally for sharing our Ipsos India POVs and for inspiration.

1st Issue: March
2nd Issue: June
The Road Less Traveled: Addressing Deep-rooted Inclusivity Gaps in Indian Automobile Advertising | Strapped In: Why Seatbelts are Non-Negotiable! |
Ather Rizta: Is the electric innovation redefining daily commute? | EV Leasing in India: A Game-Changer or a Niche Proposition? |
3rd Issue: August
Buckle Up: Promoting Seatbelt Usage Through Behavioral Science | From Imagination to Reality: The Impact of 'Kalki 2898 AD' could potentially pave the Way for Future Car Launches |
Lower Hatchback - Is reviral in sight? | What is in a Color? |
Hybrid vs EV (Electric Vehicle) in the Automotive Industry: A Comprehensive Comparison |
4th Issue: November
AI-Powered Marketing in the Auto Festive Season | Gen Zs in Auto-Influencers Today, Customers Tomorrow |
The New Era of Expectation - Revitalizing Customer Experience at the Dealership | Made in India, Loved Worldwide |