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Ipsos in Italy & Ipsos Foundation for India
Ipsos in Italy clients and staff and the Ipsos Foundation have raised funds to create a vocational center in the region of Varanasi, India.
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Ipsos Update - August 2018
Welcome to Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world. August’s edition features new papers on cultural bias, electric vehicles and Gen Z, as well as global reports on healthcare and human rights.
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80% Indians Want Discrimination Against Transgender to End: Survey
While the world is becoming more tolerant of the third gender, with at least 72 per cent Indians perceiving transgender people as a natural occurrence, India has become the top most nation to believe that it is not a mental disease, said the Ipsos Global Survey on transgender people along with Buzzfeed and Williams Institute.
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Ethnography: an Unfiltered View of Reality
Ethnography is a research method made for investigating cultural practices, rituals, consumer behaviour, routines and social norms. It helps our clients identify previously unseen opportunities through looking at people’s worlds in a new way, through putting behaviour at the heart of our investigation.
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FIFA World Cup - 2018
83% Indians are aware of the World Cup 2018; 85% Claim to be watching Soccer: Ipsos Survey
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Ipsos Update - June 2018
Welcome to Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world. June’s edition features new papers on shopper behaviour and the value of reputation, as well as global surveys on socialism, summer holiday plans and the Royal Family.
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Indians concerned about effects of Non-recyclable Waste on Environment
87% Indians concerned about effects of Non-Recyclable Product Waste on Environment: Ipsos Global Survey on World Environment Day
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2018 Summer Holiday Plans Among Europeans, Americans and Asians
Europ Assistance releases its 18th annual Barometer on Summer holidays, focusing on Europe's, America's, and the first time Asia's holidays plans. In 2018, summer holiday plans are consolidating in all countries with a stable budget in Europe and the United States, India and China, while increasing in Brazil. Millennials are disrupting traditional practices giving new strength to alternative lodging and online reviews in all markets including India.Social media are becoming a holidays must-have for India and China, the United States and Brazil while Europeans disconnect more easily. 60% of Indians and Chinese will not disconnect from work during their holidays; most Europeans intend to disconnect completely from work during their holidays.
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‘Natural’ food: What Does it Mean to Consumers?
Consumers are more conscious than ever about the safety and trustworthiness of food and drink, which has led to an increase in the use of terms such as ‘natural’ on packaging.
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The Evolution of Shopper Behaviour
Brands need to connect with shoppers in the moments that matter most.