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67% Urban Indians believe govt is equipped with a gameplan on how govt, businesses and people should tackle climate change
67% Urban Indians believe govt is equipped with a gameplan on how govt, businesses and people should tackle climate change; only 1 in 3 global citizens (31%) held this view about their govt: Ipsos Earth Day 2023 Survey;
Indians believe economic cost of climate change is a bigger challenge Vs economic cost of measures to reduce climate change
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Only 4 in 10 aware of Rahul Gandhi’s conviction - Ipsos IndiaBus Survey
Among those aware, views were polarized, on the Surat Sessions Court decision of conviction.
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ChatGPT and the rise of generative AI: navigating the changing landscape of AI
While the domain of Generative Artificial Intelligence (AI) has been growing in recent years, ChatGPT accelerated its adoption and broke through as the first “mass” Generative AI application. It is important to take notice and put this and other emerging tools in perspective as the implications of the technologies will be far reaching and very fast.
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Mapping the journey to sustainable pack: What consumers want
Considering various environmental concerns, the accumulation of waste, packaging and plastic is the third-biggest concern across the globe (41%), after the threat posed by climate change (46%) and extreme climate events (43%).
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Ipsos Update – April 2023
Sustainability, happiness, democracy… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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84% Urban Indians say they are happy; India ranks 4th in happiness among 32 countries: Ipsos Global Happiness Survey (Life Satisfaction across the world)
Personal relationships, knowledge, love, social status, being close to nature, fitness, economic health of country make Indians happy.
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1st Amrit Kaal Budget pleases 1 in 2 citizens – Ipsos IndiaBus Post Budget Survey
20% rated it as mediocre; 12% were undecided and 14% displeased
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We Remain Committed to Gender Equality, but Half Now Believe it is Coming at the Expense of Men – Ipsos survey for International Women’s Day
Ipsos global survey on International Women's Day 2023 - interesting insights about Asians and global citizens
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Three keys to unlock brand success: shaping EXPECTATIONS, integrating CONTEXT, acting with EMPATHY
Brands are no longer in control. In a dynamic world, people are. Brands can make powerful connections and bring more to their lives by actively shaping their expectations.