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Crisis Management

Consumer sentiment tanks in APAC
Consumer Confidence Press release

Consumer confidence experiences sharpest decline since COVID and brand trust hits a new low in Asia Pacific

India displays highest confidence in April 2026

Ipsos data reveals US-Iran conflict is sending shockwaves across the region
Ipsos Consumer Pulse April 2026
Consumer Behaviour Survey

Consumers Turn Cautious Amid Economic Uncertainty: Ipsos Consumer Pulse

9 in 10 Indians plan to tighten spending amid inflation fears; households prioritise essentials, value and fuel-efficient choices
These early trends serve as important signals for marketers navigating consumer behaviour during periods of global uncertainty.
young woman wearing face mask in her car | Ipsos | What worries the world
Coronavirus Survey

72% urban Indians believe India moving in right direction; 7% surge from last round

55% global citizens say their country is on wrong track. COVID19, Unemployment and Poverty & Social Inequality top worries of urban Indians: New What Worries the World global monthly survey.
Understanding the coronavirus crisis | COVID-19 | Ipsos | Signals
Coronavirus Publication

Signals #7: Understanding the coronavirus crisis

This seventh edition of our Signals digest brings together Ipsos’ latest research on coronavirus from our teams around the world.
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Coronavirus Survey

87% urban Indians give high ratings to the Modi govt on its handling of COVID-19 crisis: Ipsos 13-nation COVID 19 Global Survey

In hard hit nations, govt’s performance falls short of expectation in handling
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Coronavirus Survey

Paradox of Indians – Over half (51%) favor opening of economy and businesses, irrespective of full containment of COVID-19; 78% Indians (highest globally) nervous of leaving their homes for travel and work

People globally are divided over whether the economy should open if COVID-19
is not fully contained; hard hit, Italy and China support reopening.
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COVID-19 Survey

Public divided on whether isolation, travel bans prevent COVID-19 spread

Indians debunk self-isolation & travel bans for containing Corona virus; endorse
border closure
Understanding the coronavirus crisis | COVID-19 | Ipsos
COVID-19 Publication

Signals: Understanding the coronavirus crisis

This digest brings together our latest research on coronavirus and draws on our surveys, social media monitoring and analysis from our Ipsos teams around the world.
Coronavirus & behaviour change | brands impact | covid-19 | Ipsos
Consumer Behaviour Publication

Coronavirus & behaviour change: What does it mean for brands?

As COVID-19 continues to spread, how can brands stay relevant to consumers in an increasingly unstable world.
Corporate Reputation
Reputation Publication

Corporate Reputation: The key questions answered

How to unlock the value of reputation for businesses.