• Home
  • Generation Next

Generation Next

Generational differences (and indeed similarities) help us to understand what is going on now – and shine a light on how change happens in our markets, unlocking our ability to plan for the future.
Generation Next Webinar

[Webinar] One Mind Many Truths: An Ipsos APAC Webinar on Generations

Generational differences (and indeed similarities) help us to understand what is going on now – and shine a light on how change happens in our markets, unlocking our ability to plan for the future.
Ipsos | Ipsos Update | Sustainability | Artificial intelligence | Economy | Healthcare
Sustainability Publication

Ipsos Update – May 2023

Generations, corporate purpose, climate change… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
Ipsos | Generations | Foreword
Generation Next Publication

We need to talk about generations - Understanding generations

Marketing is overrun with stereotypes, hot takes and clichés. Some of the most enduring in the first two decades of this century centred on the post-1980 millennials, who were proclaimed as a new generation that would completely disrupt business.
FIFA World Cup - 2018
Sports Survey

FIFA World Cup - 2018

83% Indians are aware of the World Cup 2018; 85% Claim to be watching Soccer: Ipsos Survey