Unemployment, graft and penury top preoccupations of Urban Indians in November: Ipsos What Worries the World global monthly survey

Unemployment, graft and penury top preoccupations of Urban Indians in November: Ipsos What Worries the World global monthly survey; India remains the 2nd most optimistic market

Unemployment top worry for Urban Indians in November - Ipsos What Worries the World Survey

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  • Madhurima Bhatia Media Relations and Content lead
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According to the November wave of the Ipsos What Worries the World, global, 28 market survey, Urban Indians are most concerned about Unemployment, graft and poverty/ social inequality. Worry around COVID19 has further receded and it is now 4th biggest worry in the pecking order, from earlier of most overriding worry.

For global citizens too economic and financial worries take centre stage.

So, what worries Urban Indians & Global Citizens?

 

Local Worries (of Urban Indians)

Global Worries (Global country average) 

1

Unemployment (44%)

Poverty & social inequality (32%)

2

Financial/ political corruption (29%)

Unemployment (30%)

3

Poverty & social inequality (29%)

Coronavirus (28%)

4

Coronavirus (28%)

Financial/ political corruption (28%)

5

Crime & violence (25%)

Crime & violence (27%)

 

“Unemployment, graft and penury are the biggest worries of urban Indians in November. While the job market is opening up and there are job opportunities emerging, there is still a large number of workforce jobless due to the collateral impact of the 2-year old pandemic and lockdowns. Corruption and poverty are two glaring issues that urban Indians feel need attention. Poverty and social inequality, more so among the masses. Normalcy is returning, but recovery seems to be more long drawn than anticipated,“ says Amit Adarkar, CEO, Ipsos India.     

India 2nd most optimistic market

India (63%) is the second most optimistic market, after Saudi Arabia (86%), with tech savvy, connected citizens  firmly believing the country is moving in the right direction – though it has slipped by 5% age points over October.

The most pessimistic markets feeling their country is on the wrong track included Colombia (87%), Peru (84%) and South Africa (83%). The global country average had only 35% citizens believing their country is on right track.

Coronavirus woes

The markets most perturbed about the coronavirus included: Malaysia (51%), South Korea (49%) and Japan (43%). India was placed 15th in the pecking order (28%). And the markets least worried about COVID19 were Sweden (8%), Argentina (9%) and Colombia (10%).   

“Increased inoculation and the infections bottoming-out have resulted in positively impacting the psyche of urban Indians. Anxiety has paved way for much sobering,” added Adarkar.

The author(s)

  • Madhurima Bhatia Media Relations and Content lead

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