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Global Health Service Monitor 2021
Public perceptions of healthcare services have not been adversely affected by the pandemic, according to our 30-country survey. People continue to see coronavirus as the main health problem facing their country, while concern about mental health increases.
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Bridging the Brand Experience Gap
How to align brand promise and customer experience for business success
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Is facing your mortality sparking the ‘Great Resignation’? Why we don’t want to work anymore
A combination of burnout, disengagement, ‘unpaid labour’ and more is pushing workers to make drastic career moves.
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[WEBINAR RECORDING] KEYS - Environment Emergency?
People around the world are clear that now is the time for concrete steps to be taken, both to tackle climate change and to protect our natural environment more generally ...
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[WEBINAR] Recovery, recurrence, and research: How social research is informing COVID strategies at every stage of the pandemic
Join Ipsos' Public Affairs leaders from around the globe as we examine how social research has informed strategies through every stage of the COVID-19 pandemic.
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Insight Out: an Ipsos UU podcast
Insight Out is a monthly podcast exploring emerging trends, budding innovations and creative ways to get closer to real people in real life.
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Exceeding customer expectations around data privacy will be key to marketers’ success, new studies find
Two landmark studies – commissioned by Google in association with Ipsos and Boston Consulting Group (BCG) – have provided unique insights into the complex and contradictory attitudes customers have to privacy online, and the opportunities brands have to reconcile those tensions1. They have also shown how the most digitally mature marketers are best placed to respond to these shifting customer dynamics, being twice as likely to grow their market share over a 12-month period compared to less digitally mature marketers2.
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Creating a sense of presence: The power of virtual and augmented reality
Exploring the demand for more immersive experiences as we move into a more digital world.
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Ipsos NL appoints Reineke Reitsma as Head of Data & Technology
Reineke Reitsma has joined Ipsos as Head of Data & Technology on the 1st of September.