Insights Hub

All content

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  Climate change Survey

  Climate Change and European Regulations in the European Union

  Almost four-fifths (77%) believe large companies should be held accountable for environmental harms in their value chains.

  07.10.25
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  Brands Ipsos Voices

  Empathy: The new currency of Brand Connection

  Isabelle Fortin shows how leveraging empathy-driven marketing can foster genuine connections with consumers and power creative effectiveness and brand success.

  07.10.25
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  Media Publication

  Campaign Effectiveness Ignited

  Unlocking cross-media synergy with TV and social media

  07.10.25
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  Ipsos Update Publication

  Ipsos Update – October 2025

  Pessimism, America, Reputation… Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.

  07.10.25
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  Brands Publication

  Introducing Brand Health Essentials

  Faster insights on the issues that matter

  06.10.25

• Insights

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  What Worries the World Survey

  What Worries the World - September 2025

  Conducted monthly in 30 countries among around 20,000 adults for over a decade, the Ipsos What Worries the World study offers an exceptional snapshot of world opinion on pressing global issues.

  30.09.25
• Artificial Intelligence (AI) Publication

  Synthetic Data: From Hype to Reality - A Guide to Responsible Adoption

  Synthetic data, powered by AI, is transforming the market research industry. The question isn’t if, but when and how. Recognizing the potential, but also the possible pitfalls, of the issue, our clients asked us to provide Ipsos’ trusted perspective on the topic.

  30.09.25
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  Inequality Survey

  Supporters of international aid outnumber opponents by nearly four to one

  Across 31 countries, 50% express support for their government helping to fund international humanitarian aid organizations

  30.09.25
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  Politics Survey

  Know the New America & Beyond: September 2025

  A monthly dispatch of Ipsos’ best insights on the U.S., tailored for the world.
  

  30.09.25
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  Consumer Confidence Index Survey

  September 2025: Global consumer confidence stable for third consecutive month

  Still, the Expectations and Jobs sub-indices both decline, while the Investment sub-index shows an uptick according to the September 2025 Global Consumer Confidence Index from Ipsos

  30.09.25
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  Global Trends Survey

  Global Optimism Declines According to Ipsos Global Trends 9th Edition

  Opportunities arise as economic adjustments and global dynamics reshape consumer optimism according to the 9th edition of Ipsos Global Trends.

  23.09.25