Mystery Shopping


Mystery Shopping Publication

Getting Started With Mystery Shopping

Discover Ipsos’s key ingredient to your CX and commercial success

Demystifying Mystery Shopping

Why organisations use Mystery Shopping, and its role within Customer Experience Measurement research
Consumer Behaviour Publication

Channel Performance Benchmark, Ipsos’ global Mystery Shopping KPI benchmark - now even more powerful

How do your physical, digital, and contact centre channels stack up against the competition? How is your customer service performing?
Customer Experience Publication

Got30: An Ipsos vodcast

Got30 is a vodcast answering some of the questions we get asked by clients about Customer Experience and Channel Performance. We publish new videos every other week.
Ipsos Update Publication

Ipsos Update - June 2019

June’s edition of Ipsos Update presents our latest research and white papers on topics including mystery shopping, global views on Europe, ethics in social media research and ageing in Japan.

Acquisition of Market Pulse International assets Ipsos secures strategic agreement to expand its Mystery Shopping services in Asia Pacific

Didier Truchot, Ipsos Chairman & CEO, is pleased to announce today the successful completion of an agreement to acquire the mystery shopping staff, shoppers, and clients of Market Pulse International.
Mystery Shopping Publication

How Mystery Shopping Drives Better Automotive CX Performance

Changing Gear - What should an automotive mystery shopping programme focus on? What do car manufacturers and dealers want from a mystery shopping programme?
Ipsos Update Publication

Ipsos Update - August 2017

Welcome to the August edition of Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world.