Ipsos is currently running several major social research surveys. Information about them is presented below. If you have been invited to take part and would like more information, or would like to book an appointment, please contact [email protected]
In 2018, Ipsos New Zealand started tracking the key issues facing New Zealand. In this wave of the Ipsos New Zealand Issues Monitor, we asked 1,003 New Zealanders to select from a list of 20, the three most important issues facing the country and to rate the ability of the country’s political parties to best manage these issues.
Ipsos, one of the world's leading market research companies, has released the 2024 Equalities Index, a 30-country looking at attitudes towards equality and discrimination.
The new edition of Ipsos’ Global Happiness report finds there’s been a slight dip in happiness year-on-year as economic and political clouds loom overhead, but New Zealanders remain significantly happier than the global average.
In 2018, Ipsos New Zealand started tracking the key issues facing New Zealand. In this wave of the Ipsos New Zealand Issues Monitor, we asked 1,000 New Zealanders to select from a list of 20, the three most important issues facing the country and to rate the ability of the country’s political parties to best manage these issues.
The latest Ipsos New Zealand Issues Monitor reveals that the primary concern for New Zealanders remains inflation / cost of living, with 62% of New Zealanders identifying it as a key issue. Meanwhile, The Government’s performance rating has slightly increased from August 2023’s record low mean score of 4.5 to 4.7. This marks the first increase in the Government’s performance rating since July 2020.
Welcome to the inaugural Ipsos Equalities Index, which is the first time that we’ve examined global attitudes towards these issues in this way. This study expands upon work we've done elsewhere, covering issues such as gender equality, poverty, LGBT+ issues and more.
June 2023: In the Ipsos Pride 2023 global survey, we find that New Zealanders show strong support for protection from discrimination for transgender people, but we are more divided on other transgender discrimination issues.
This Ipsos Global Advisor survey also shows very positive attitudes in New Zealand towards same sex couples as parents, although we should aim for much greater acceptance.
The latest Ipsos New Zealand Issues Monitor finds that concern about inflation / cost of living remains the number one issue worrying New Zealanders and is continuing to intensify, with nearly 2 in 3 New Zealanders now identifying it as a key issue they are currently facing.
