Consumers

Understanding Asia Publication

Understanding Asia

As Asia’s economic, political, and cultural influence continues to grow in an interconnected and complex world, understanding the Asia-Pacific has never been more important.
Speed dating with innovations | Ipsos
Innovation Publication

Speed dating with innovations: What’s your innovation’s pick-up line?

This white paper explains how the communication of innovation has changed drastically and how consumers have adapted to this new reality.
We see with our mind, not just with our eyes | Ipsos
Product Innovation Publication

We see with our mind, not just with our eyes

This white paper argues it is essential to link responses on a product’s appearance back to the visual features that trigger them.
Global Views On vices | Ipsos
Consumers Survey

Global Views On vices – 2019

What is morally acceptable in moderation? Who should be allowed to use, buy or have access to…? What are the global trends on vices?
Innovation research | Ipsos
Innovation Publication

Is your innovation research on its best behavior?

This white paper fights back at the criticism of surveys, showing how they can measure behavior and predict an innovation’s success.
Davos Automation
Consumers Publication

How Automation Has Transformed the Way We Work

Worker Preparedness and Consumer Attitudes toward Automation Vary Widely Across Countries
Consumers Publication

The third moment of truth: Why sustainable packaging became a corporate necessity

As environmental attitudes and consumer shopping habits change, packaging offers rewards for brands who demonstrate leadership on sustainability
In media we trust? How our views of the media are changing | Ipsos
Media Publication

In media we trust? How our views of the media are changing

While chants of “fake news” ring out around the world, this paper asks is there really a crisis of trust in the media?
Shared Mobility | Ipsos
Digital Publication

The Future of Mobility - Shared Mobility

The third in The Future of Mobility series, Shared Mobility looks at the rise and development of car-sharing and ride-sharing.
The Secret to Unleashing a Disruptive Brand? Stop Being a Victim
Management Publication

The Secret to Unleashing a Disruptive Brand? Stop Being a Victim

This report speaks to clients to find out how to survive in a transforming market and handle the changes disruption brings.
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