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  • Innovation & Knowledge : New Services

Innovation & Knowledge

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  • New Services

    Ipsos Curation with Insight Cloud

    Insight Cloud

    Ipsos Curation brings together the best of human understanding with the latest technology, Insight Cloud, to curate data so your most valuable insights are ready when you need to make decisions and inspire ideas. It’s insights on demand.

    3 November 2017
  • New Services

    Device Agnostic: What Marketer’s Need to Know

    Device Agnostic

    Device agnostic is the new research reality. Today, over half of the global population use smartphones – a number predicted to rise to 70% in 2021. There is no doubt that allowing respondents to take surveys on smartphones represents a critical tipping point for our industry. We must adapt quickly to stay connected to consumers, but with that comes risk as we need to rethink questionnaire design to meet respondents’ expectations on mobile.

    25 October 2017
  • New Services

    Behavioural Science

    Behavioural Science at Ipsos is the use of psychology to help both public sector and brands meet their goals. The theories and methods from psychology work alongside MR techniques to understand and predict behaviour, generating total customer understanding.

    9 October 2017
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