Trends & Prospective

The results of the 2024-2025 edition of Superbrands Romania program were published for both categories included in the research - Consumer and Business.

For the 6th consecutive time, Ipsos conducts the research for both categories (Consumer and Business), helping to designate the Superbrands of Romania.

However, people expect climate change to worsen in 2024, the Ipsos Predictions survey finds

As 2023 opens, we’re entering a new world disorder filled with crises on multiple fronts. The largest Global Trends survey ever, from leading insights firm Ipsos, shows that, globally, 74% agree that their government and public services will do too little to help people in the years ahead.

What is an automated research platform and what are the criteria that customers can use to identify the optimal solution for their objectives

After a 2020 that is rated as the worst year for some time, people around the world are looking forward to 2021 for their country, their families and themselves, according to a new Ipsos' Global Advisor poll in 31 countries. However, worries about the long-term impact of COVID-19 are prevalent, and concerns about global warming, the economy, and general tolerance of others have not gone away.

At the beginning of April, Ipsos launched the Romanian chapter of Ipsos Global Trends 2020. The study includes extensive information for our country, which enables both a detailed view on Romanians’ attitudes, values and perceptions, and a comparison across all other participating countries.

Attending the launch of the Romanian edition of 'Perils of Perception: Why We’re Wrong About Nearly Everything', Bobby Duffy gave an interview to online publisher PressOne.

The most prestigious programme dedicated to brand excellence has celebrated brands with exceptional performances and centenary history