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Earth day 2021: globally people wonder what's the plan to tackle climate change
A new global study by Ipsos, conducted online among adults across 30 markets between February 19 and March 5, 2021 shows that a Global Market Average of only 31% agree their government has a clear plan in place for how government, businesses and people themselves are going to work together to tackle climate change. A third, 34%, disagree.
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[Webinar] Digital Doctor 2021 - Asia Pacific
Ipsos’ Digital Doctor study is one of the largest of its kind, uncovering doctors’ perspectives on all facets of digital and connected health.
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Most believe income and wealth inequality to be the most serious form of inequality in their country
An online study by Ipsos, conducted across 28 countries has found that, when asked about a range of different inequalities, 60% said that inequalities in income and wealth are among the most serious types of inequality affecting their country.
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We d̶o̶n̶'̶t need to talk about ads
Why only some advertising gets talked about on social media and becomes famous
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Shifting consumption in South East Asia
A year into social distancing: Will SEA see permanent shifts in consumption patterns?
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From unstructured data to intelligence
Our new Ipsos Views paper from Ipsos’ Social Intelligence Analytics team examines the journey of social media data, from tech platforms to research solutions.
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Pictures speak louder than words: Towards a new understanding of brand choice
Using metaphor elicitation to gain a truer consumer-centric measure of influence.