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Artificial Intelligence

What are gen AI models saying about your brand.?
Artificial Intelligence News

Unlock your brand visibility in the AI era with Ipsos Synthesio GEO

Ipsos launches Synthesio GEO a breakthrough product offering centered around brand intelligence that enables leaders to uncover how LLMs portray their brands and categories, benchmark against competitors, and take action to shape their presence in the era of generative AI.
Unlock Strategic Advantage with Ipsos' New Insights Agent
Artificial Intelligence News

Unlock Strategic Advantage with Ipsos' New Insights Agent

Ipsos launches Insights Agent, its agentic AI solution to unlock faster, smarter decision-making by connecting your information and transforming it into impact.
The Power of Product Testing with Synthetic Data - Humanizing AI Part II
Artificial Intelligence Publication

The Power of Product Testing with Synthetic Data

Humanizing AI: Part 2
Ipsos Update | Inflation | Artificial intelligence
Artificial Intelligence Publication

Ipsos Update – August 2024

Sports, holidays, politics … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
AI in advertising research
Artificial Intelligence Publication

AI in Advertising Research

Humanizing AI to Spark Creativity and Brand Success.
Ipsos | Ipsos Update [ Artificial intelligence | Inflation
Artificial Intelligence Publication

Ipsos Update – July 2024

AI, Refugees, Crime … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
Ipsos | AI
Artificial Intelligence Survey

The Ipsos AI Monitor 2024: Changing attitudes and feelings about AI and the future it will bring

Is Artificial Intelligence a friend or a foe? People are unsure whether to be excited or nervous about a future with AI.
The new era of innovation
Innovation Publication

The new era of innovation

Shattering the Stage Gates with Generative AI.
Ipsos update February 2024
Ipsos Update Publication

Ipsos Update – February 2024

Gender, politics, manufacturing… Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
Applying Lessons from CX Text Analytics to Generative AI | Ipsos
Artificial Intelligence Publication

Applying Lessons from CX Text Analytics to Generative AI

Not Doomed to Repeat: learning from the past of Customer Experience text analytics will ensure we obtain the most value from Large Language Models
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