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Social Listening

Ipsos | Social Intelligence | Consumers | Myths
Social Listening Publication

The myths and realities of social intelligence and analytics

While social intelligence is a growing space, there are still plenty of misconceptions about what it is and how it works.
Ipsos | AI | Social Intelligence | Beauty | CX
Artificial Intelligence Publication

Using AI to improve Customer Experience in the consumer beauty sector

Machine learning and social data are great help for brands to spot unmet consumer needs and boost customer experience.
Ipsos | Synthesio | AICI | tips for scaling social intelligence
Social Listening Publication

Brand leaders share top tips for scaling social intelligence

Synthesio expert shares social intelligence program best practices and mistakes to avoid .
bmx riders
Social Media Publication

How Lead Users Can Help You Ride the Innovation Wave

Synthesio CMO Allen Bonde discusses how to identify lead users as sources commercial innovation opportunities.
Topic Modeling | consumer insights | Synthesio | Ipsos
Customer Relationship Publication

Topic Modeling: A new approach to spotting consumer insights

Consumer trends emerge, take hold, then go out of style faster than most marketers and insights pros can keep up with.
AICI | AI-enabled consumer intelligence | Synthesio | Ipsos
Social Listening Publication

Building the business case for AI-enabled consumer intelligence

Social listening 2.0 is here. AI-enabled consumer intelligence solutions enable market research and insights pros to spot trends and stay ahead of the market.
AI-Enabled Consumer Intelligence | Ipsos
Market Research Survey

AI-Enabled Consumer Intelligence is here

Forrester Spotlights AICI opportunity - and Synthesio's winning strategy
patient voice
Social Listening Publication

Bringing the patient voice to the fore

Using social data to understand how to bring more empathy into the HCP-patient relationship in changing healthcare environments
From unstructured data to intelligence | Ipsos
Social Listening Publication

From unstructured data to intelligence

Our new Ipsos Views paper from Ipsos’ Social Intelligence Analytics team examines the journey of social media data, from tech platforms to research solutions.
ipsos synthesio webinar
Social Listening Event

[Webinar] Evolving With The Consumer

Learnings Uncovered Using Social Data for Staying Relevant in the COVID-19 Era
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