Digital

Ipsos is excited to announce the launch of its Digital Doctor 2020 survey: A global quantitative study to understand Doctors’ perceptions, usage and opportunities within digital and connected health.

Grounded by budget or global circumstances? Keep your learning plan on track with these approaches that deliver qualitative insight from afar.

View our on demand webinar featuring results from our Digital Doctor 2020 report - a comprehensive look into the digital transformation of healthcare.

This white paper unpacks the barriers to adoption and identifies the drivers that could propel product subscriptions forward and unlock consumer demand.

Ipsos 2019 SEA Syndicated Research Series

People who fear numbers are said to suffer from numerophobia or arithmophobia. There are even those who fear specific numbers like number 7 (heptaphobics) or number 13 (triskaidekaphobics). Audience measurement is a discipline swimming in numbers and, with the emergence of Big Data to supplement or even replace more traditional survey approaches in many cases, now throws out even more numbers.

#IpsosSpeaks: Ipsos Healthcare Digital Doctor Report 2017

The rapidly changing pattern of media consumption has posed a lot of challenges for the brands as they try to decode what works in digital and how is that different from the traditional channels.

A growing number of respondents attempt to take surveys using a mobile device (smartphones, tablets and laptop).