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Over 18 months into the pandemic: Thailand is catching up on a cautious return of optimism among Southeast Asians
Latest survey by Ipsos reveals four waves of the pandemic affected region’s economic confidence. 80% of Thais are being more mindful of how much they spend when shopping, causing impacts on product categories and businesses. Top five areas businesses are expected to focus on.
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[Webinar] KEYS - Making a difference? Brands in real lives
This Ipsos webinar series is dedicated to helping our clients better understand the dynamics of today as they prepare for tomorrow.
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Ipsos Update – September 2021
This month we feature new research on women in advertising, wellbeing in India, alongside updates on world opinion on globalisation, economic recovery, exercise and sports, and more.
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Women in Advertising
The power of positive representation for a better society and a more successful brand
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What Worries the World? August 2021
New highs for Coronavirus concern in some countries underscore the unstable pandemic environment.
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Global consumer sentiment growth has nearly halted
Consumer confidence is down in the world’s two largest economies
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The future of offline fieldwork: iField
Ipsos’ best-in-class offline fieldwork management system is designed to ensure consistent, quality market research data.
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Sentiment about globalization cooler than before the pandemic across the world
Global survey conducted with the World Economic Forum highlights mixed views on international trade
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Ipsos ranked #1 Most Innovative Market Research Company
Ipsos is proud to announce that we have retained the rank of #1 Most Innovative Market Research Company by GreenBook’s GRIT report for the third consecutive year.
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Citizens don’t expect national economies to recover anytime soon
Global survey finds onus to lead recovery is on governments and big business