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Insights Hub

Insights Hub

Featured insights & publications

Ipsos Update Publication

Ipsos Update – March 2026

Valentine’s Day, Misfits, Culture… Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.

04.03.26

Advertising Ipsos Voices

Misfits Stories: The Power of Storytelling in Creative Effectiveness

25.02.26

What Worries the World Survey

What Worries Thailand? February 2026

25.02.26

Customer Experience Publication

When Difference Doesn’t Mean Different

17.02.26

Society Survey

Thailand Ranks Top Globally in Love Life Satisfaction

13.02.26

Social Media 30.06.25

Short-Form Social Misfits

Innovation 27.06.25

Ignite Growth with Collective Innovation

Mystery Shopping 27.01.25

Demystifying Mystery Shopping

All content

Brands Publication

The Excess Factor

How Small Brands Can Leverage Equity to Challenge Leaders.

05.02.26
Ipsos Update Publication

Ipsos Update – February 2026

Synthetic data, tariffs, climate change… Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.

03.02.26
Understanding Asia Survey

Asia Pacific in 2026: Conditional Confidence Amid Shifting Pressures

Asia Pacific enters 2026 with improving economic sentiment alongside rising expectations around security, fairness and trust.

29.01.26
Artificial Intelligence (AI) Publication

Synthetic Data Boosting

Discover Ipsos' pioneering techniques and frameworks for effective synthetic data boosting to revolutionize your data insights in this Ipsos Views point of view.

28.01.26
What Worries the World Survey

What Worries Thailand? January 2026

As Thailand enters a pivotal new year, public sentiment is defined by a unique mix of political hope and regional anxiety.

26.01.26
Ipsos Update Publication

Ipsos Update – January 2026

2025, 2026, Predictions … Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.

05.01.26
What Worries the World Survey

What Worries Thailand? December 2025

Climate Change enters Top 5 for the first time in 2025 amid recent severe environmental impact.

23.12.25
Trends & Perspective Survey

Ipsos Predictions 2026: Personal Well-being and Relationship Top Thais' New Year Agendas

The Ipsos Predictions 2026 report reveals Thais' view of 2025 as a challenging year, but reports increased optimism for the future.

17.12.25
Understanding Asia Publication

2026 Expectations: How Asia Pacific Looks Ahead

The Ipsos 2026 Predictions Survey, conducted across 30 countries, explores how people perceive the year ahead.

16.12.25
Understanding Asia Publication

2025 Year in Review: How Public Priorities Shifted across Asia Pacific

The Ipsos 2025 Year in Review reflects where public attention shifted.

16.12.25
Insights Publication

Ipsos Year in Review 2025

Powered by expert analysis and data-driven insights, our annual Year in Review report looks back at the key events, shifts and challenges of 2025 and reflects on what this tells us about the year to come.

12.12.25
Ipsos Update Publication

Ipsos Update – December 2025

Nostalgia, COP, Security … Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.

03.12.25

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