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Insights Hub

Featured insights & publications

Society Survey

Is Life Getting Better for Thais?

Thailand: Between Memory and Momentum

17.11.25

What Worries the World Survey

Steady Confidence, Shifting Concerns: Asia-Pacific Balances Optimism and Unease

17.11.25

Healthcare Ipsos Voices

Asia-Pacific’s Health Systems: Confidence in Care Holds, Rising Focus on Wellbeing

14.11.25

Society Ipsos Voices

Understanding Asia | 1975 vs 2025: Happier Then, Healthier Now

14.11.25

Climate change Survey

Understanding Thailand's Stance on COP30

10.11.25

Social Media 30.06.25

Short-Form Social Misfits

Innovation 27.06.25

Ignite Growth with Collective Innovation

Mystery Shopping 27.01.25

Demystifying Mystery Shopping

All content

Ipsos Update Publication

Ipsos Update – November 2025

Healthcare, Indulgence, Risk… Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.

04.11.25
What Worries the World Survey

What Worries Thailand? October 2025

Rising optimism defies persistent domestic concerns

31.10.25
Artificial Intelligence (AI) Publication

From Pixels to People

Combining human empathy and artificial intelligence for brand growth

17.10.25
Healthcare Survey

Ipsos Health Service Report 2025: A Closer Look at Thailand's Health Landscape

Thailand’s health priorities in 2025: stress, mental health and access issues top concerns

14.10.25
Global Trends Publication

APAC in 2025: Regional Optimism Meets Economic Strains, Trade Shifts, and AI Job Fears

As global sentiment weakens in 2025, Asia Pacific maintains a more positive outlook.

02.10.25
Ipsos Update Publication

Ipsos Update – October 2025

Pessimism, America, Reputation… Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.

01.10.25
What Worries the World Survey

What Worries Thailand? September 2025

Although worry about "military conflict between nations" remains high, worry about "financial/political corruption" is now back as the top worry among Thais.

30.09.25
Automotive Ipsos Voices

Thailand Auto Trends: The rise of pure electric cars

Ipsos research reveals how government incentives and evolving consumer attitudes are fueling the shift from traditional petrol cars to electric vehicles.

24.09.25
Global Trends Survey

Global Optimism Declines According to Ipsos Global Trends 9th Edition

Opportunities arise as economic adjustments and global dynamics reshape consumer optimism according to the 9th edition of Ipsos Global Trends.

23.09.25
Customer Experience Publication

The Forces of Customer Experience

The science of strong relationships in challenging times.

10.09.25
Ipsos Update Publication

Ipsos Update – September 2025

Equality, Education, Wellness… Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.

01.09.25
What Worries the World Survey

What Worries Thailand? August 2025

Thais pinpoint military conflict as top national worry amid border tensions

29.08.25

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