Artificial Intelligence (AI)

AI, Refugees, Crime … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.

Is Artificial Intelligence a friend or a foe? People are unsure whether to be excited or nervous about a future with AI.

Shattering the Stage Gates with Generative AI.

A global survey conducted by Google and Ipsos, involving over 17,000 participants from 17 countries, highlights optimism about AI's potential.

Gender, politics, manufacturing… Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.

Unlock the secrets of innovation success with AI by infusing models with real human data, as 'Humanizing AI' reveals the pivotal role authentic interactions play in predicting the next big thing.

People across 29 countries are worrying that artificial intelligence is making it easier to trick people online into believing misinformation.

Solution leverages the power of AI and Ipsos’ industry leading expertise as a single source of truth for brand and reputation management and reporting.

In this white paper we explore how generative AI can be used within qualitative research.