Online video growth has been hugely dramatic in the last few years, rising from US$ 16b in 2015 to an estimated US$ 24b in 2017. Because of this strong growth, it has been a hot topic of discussion amongst brand marketers in Taiwan, even though there seems to be a lack of deep understanding of how to truly optimise this growing touchpoint.
Internet technologies have not only formed the online shopping behaviour, but also changed the way people do their work. “Working at home” is a good example of the impact of the Internet.
在台灣,有近五成的人認為同性戀在道德上是可以被接受的,約兩成的人認為在道德上不可以被接受。另外有近三成認為同性戀無關乎道德。
According to a survey conducted by Ipsos in Taiwan, about half of Taiwanese think homosexuality is morally acceptable, while only about 20% of Taiwanese think it is not.
雖然小尺寸的身材是許多人夢寐以求的,但是他們其實並不會一味地追求「無糖」,大部分消費者普遍認為無糖產品裡面含的代糖或人工添加物都是不健康的。
Whilst we’re seeing some appetite for reduced sugar options, sugar-free products are currently still viewed with scepticism by consumers.
以全球來看,將近半數的受訪者認為只要孕婦有墮胎意願,墮胎就應該無條件被允許。如果再加上有條件地認為墮胎應被允許來計算,全球則有高達七成五的民眾支持墮胎。
Three quarters (74%) of respondents in 23 countries around the world say abortion should be permitted. 45% say it should be permitted whenever a woman decides she wants one.