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Americans are worried about the U.S. falling behind on investing in airport security technology
New Ipsos poll conducted on behalf of the U.S. Travel Association finds that nearly all Americans agree it is important for the U.S. to provide a safe and efficient travel experience ahead of hosting major international events in the next few years
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American adults’ holiday gifting habits continue to lean on traditional gifting methods.
Despite the emergence of digital payment methods, adults continue to show preference toward gifting or receiving cash, gift cards, or physical gifts to and from family members and friends.
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The Context Advantage: Winning the moments that matter
Understanding Brand Equity in Context provides the full landscape and can reveal new opportunities.
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The Perioperative Pivot: Navigating the New Frontier for Immunotherapy in Early Stage Cancers
Early-stage immunotherapy: turn the perioperative "black box" into a clear path to ROI.
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Is Trump losing support from his base?
Below are five charts on Trump’s approval rating, where Trump is losing support, and the cracks in the foundation that Trump will need to address to maintain his base
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The Longevity Shift: Strategic implications of the longevity medicine revolution
Turn longevity from trend to strategy: where should pharma play - and how to win?
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Americans (82%) View Clear Vision As Vital for Youthfulness & Confidence
Yet One Third Need Vision Correction But Haven't Visited An Eye Care Professional In The Past Year
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The Creator Economy Redefined: How Interactive Livestream Gifting is Transforming Entertainment
TikTok and Ipsos release a new report featuring research data and case studies to demonstrate how livestream gifting is redefining creator-viewer relationships, the entertainment landscape and the creator economy at large.
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Nearly three in four Americans oppose cuts to federal jobs, programs focused on mental health
New NAMI/Ipsos poll finds that most Americans believe Congress is doing too little to address mental health needs
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2025 Holiday Countdown Calendar
Join us for our seasonal deep dive to explore select highlights by scrolling over our interactive Holiday Insights Calendar!