Brand America 2025

Brand America 2025

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Collective Innovation

Collective Innovation

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PERSONAS IN THE AGE OF AI

Personas in the age of AI

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About Ipsos

Ipsos is one of the world's leading market research companies. We deliver reliable information for a true understanding of Society, Markets and People, to help the world make better decisions.

About IPSOS
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clients in the world

90

Markets

6M+

authenticated, proprietary panelists

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Featured Insights & Publications

Politics Publication

Ipsos Data Drops

Your three-minute briefing on what business leaders need to know about today.
Society Webinar

[WEBINAR] Ipsos Global Trends: What shifting global trends mean for the U.S. market

Join Ipsos’ Jennifer Bender and Matt Carmichael as they discuss some of the key findings for the U.S. market on technology, health and wellness, brands, values and more.

Insights to Activate

Insights to Activate is a monthly series exploring a range of timely topics, featuring impactful insights that you can activate tomorrow.
Society Publication

The world is moving fast. Ipsos moves faster.

Your margin for error is getting smaller. Your budget is getting tighter. And across industries, from middle management to the C-suite, you and your colleagues are being challenged to adapt and grow more efficiently than ever before.
Corporate Publication

Welcome to The Path

Meet Tapestry's VP Global Consumer Insights, Alice Yu – she is from our latest class of Insights and Analytics leaders, sharing her career advice via award-winning ‘The Path’.

Global Opinion Polls

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June 2025: Global consumer confidence rises for first time in five months

June 2025: Global consumer confidence rises for first time in five months

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Ipsos completes the acquisition of The BVA Family

Ipsos completes the acquisition of The BVA Family

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90 markets