Latest news and press releases

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  Artificial Intelligence (AI) Press release

  Ipsos shows why trust is the ultimate differentiator in the AI era

  Ipsos has launched Your Next Big Thing: How to Build Trust in the AI Era, a data-driven content series which explores the shifting landscape of loyalty in the attention economy and how businesses can break through with the right AI tools and the right human insights.

  03.16.26
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  Brand Equity Press release

  From Dashboards to Decisions: myBVC AI Brings Conversational Intelligence to Brand Equity Management

  Ipsos unveils myBVC AI, a generative AI assistant that promises to redefine real-time brand equity access.

  02.24.26

• Insights To Activate

  Insights To Activate is putting the latest Ipsos data and insights into context for leaders in business, politics and beyond on a weekly basis.

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  Corporate Announcements Press release

  Pedr Howard appointed as President, Ipsos Creative Excellence, U.S.

  Howard will continue to steer the strategic direction of Ipsos’ industry-leading Creative Excellence practice

  02.17.26
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  Communities News

  Connect with real people for agile, authentic insight discovery

  Ipsos RealTalk Community Essentials offers a ready-to-use engaged audience eager to tell their stories, share in-context insights, and ​co-create in real-time video diaries, discussions, surveys and more.​ Available in 20+ countries for local or multi-country insight.

  02.10.26
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  User Experience Press release

  Unlock your Brand’s Online Potential and Make Every Interaction Count

  Ipsos Launches UX Brand Impact Audit to Quantify the Direct Link Between Digital UX and Market Share.

  02.09.26