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Seven in Ten (70%) Americans Plan on `Giving Back' This Holiday Season
On the Verge of Black Friday, Three Quarters (72%) Indicate They Would Shop More Often at a Store That Gives Back
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America Goes Shopping in an Electronics Wonderland
"The children were nestled all snug in their beds, While visions of smartphones danced in their heads. And mamma on her tablet, and I downloading an app, Had just settled our brains for a long winter's nap."
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Men, Women, and Media: United by Media, Divided By Content
When we explore gender and media, we find that men and women show comparable (and enthusiastic) media consumption patterns across platforms, but differ more strongly in content preferences.
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