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Thomson Reuters Announces Ipsos as International Polling Media Agency of Record

RBC CASH Index: U.S. Consumer Confidence Weak, But Ticks Up Slightly

Travel Brands Challenged

Financial Services: Take Segmentation to the Next Level

Updated for 2009!

Highlighting Digital Video Behavior

For Companies in Unpopular Industries, the Silver Lining Is a Greater Opportunity to Stand Out

While leading companies in popular industries are only marginally better rated than their sector in general, the gap in favorability can be extremely wide between individual companies in difficult industries and their sector

Two New Research Tools Help Clients Build Their Brands

Ipsos Marketing Launches New Brand Research Products to Strengthen and Extend Brands

Travelers' Cost Savings Techniques Challenge Industry

Reduced Travel and Shorter Trip Duration are Coupled with Travelers Who Are Looking to Switch
Brands and Save on Meals and Entertainment

Ipsos/McClatchy Political Tracker

Recession Ignites Financial Discord among U.S. Couples, with Money Causing More Arguments than In-Laws, Chores, or Sex

Additionally, One in Ten Have Ended a Relationship because of Finance