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Transforming Traditional Customer Satisfaction Research into Modern Enterprise Feedback Management in Seven Critical Steps

For the past number of months, we've been talking a lot about Enterprise Feedback Management and recently, an article co-written by yours truly and Andrew McInnes from Allegiance Inc. was featured in Quirks magazine.

Ipsos/Reuters Poll (October 3): Government Shutdown

Ipsos/Reuters Poll (October 3): Core Political Approval

Ipsos/RBC Consumer Outlook Index: October 2013

Seven Critical Steps from Traditional CSAT Research to Modern EFM

Published by Quirk's Marketing Research Review, October 2013, p.38 — The move from traditional research to modern Enterprise Feedback Management (EFM) is a big change for most firms.

Men, Women, And Media: United by Media, Divided By Content

Marketing Daily: Commentary

Create More Evocative And Successful Concepts

Innovate In The Real World

Hiding Behind a Virtual Pen: Four in Ten (43%) Globally Say Things in Text or Email They Would Not Say Voice-to-Voice or Person-to-Person

Ipsos/Reuters Poll: Video Games

Ipsos/Reuters Poll (September 30): Government Shutdown