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What worries the world - October 2022
Inflation remains the top global concern for the seventh month in a row with 42% choosing it as a worry.
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AXA Future Risks Report 2022: Climate change becomes the number one emerging risk around the world
AXA released the ninth edition of its Future Risks Report. This global survey measures and ranks the evolution of perceptions of emerging risks. It is based on responses from a panel of 4,500 risk experts from 58 countries and a representative sample of 20,000 people from 15 countries. This report is produced in partnership with Ipsos and the geopolitical analysis consultancy Eurasia Group.
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The Perils of Prediction - A podcast with Ben Page
In this episode, you can hear our Global CEO Ben Page, and our Trends & Foresight Engagement Manager Rob Gear (both ably assisted by some voices from 1966) explain why and how we should take a different approach to facing an uncertain future.
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Data Dive: How the COVID-19 pandemic shaped views
In 5 infographics, we break down what Ipsos’ global polling reveals about the coronavirus crisis’ impact on everything from where we want to work to concern about mental health.
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World Mental Health Day 2022: Three in four globally say mental and physical health are equally important
Mental health now ranks 2nd among global health concerns, overtaking cancer
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Cultural Intelligence - How can brands and communication travel across cultures?
How can an advert perform well in one country, but prove significantly ineffective in another? Why would a global campaign from a US brand resonate in France, but miss the mark in the UK and Brazil? And what do brands need to understand for their marketing efforts to successfully traverse international borders?