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Customer Experience Publication

Top three priorities for customer experience in APAC for 2023

Customer experience (CX) is found to be gaining further ground on the corporate agenda, but there is still much work to do, and many opportunities that still lie ahead.

07.12.22

Ipsos | ipsos update | climate change | women's forum | cx service design

Ipsos Update Publication

Ipsos Update – January 2023

Inclusivity, climate change, broken-system sentiment… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos around the world.

03.01.23

Ipsos | ipsos update | society | inflation | mobility

Inflation Publication

Ipsos Update – December 2022

Inflation, environmental sustainability, the future of mobility… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos around the world.

01.12.22

Customer Experience Survey

[Webinar recording] Ipsos CX Global Voices 2022 : SEA webinar

27% of CX professionals admit that the experiences their organisations are delivering to customers are generally worse than promised.

15.11.22

Ipsos | Point of View | Ipsos Views | Mystery Shopping

Retail Publication

Designing a ‘Smarter’ Mystery Shopping Programme

Seven steps to building a successful mystery shopping programme and increasing return on investment.

14.11.22

Customer Experience Webinar

Ipsos CX Global Voices 2022 : SEA webinar

Join us at our CX Global Voices 2022: SEA webinar on October 12

20.09.22

Ipsos | Whitepaper | Omnichannel | Marketing | Retail | Strategy

Retail Publication

Beyond omnichannel to convergent commerce ecosystems

Integrating retail into consumers’ everyday lives

15.06.22

Measuring customer effort is not enough | Ipsos

Customer Experience Publication

Putting in the Effort: Why treating customers fairly is key to business success

Measuring customer effort in isolation is not enough. Organisations need to measure the Customer: Company Effort Ratio (C:CER) which takes both perceived customer and company effort into account.

11.01.22