Ricerca
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Driverless Futures?
Le auto a guida automatica creano sia opportunità che incertezze per le persone. Come possiamo sapere cosa pensa l’opinione pubblica di una tecnologia che ancora non esiste?
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The Future of Mobility - Shared Mobility
The third in The Future of Mobility series, Shared Mobility looks at the rise and development of car-sharing and ride-sharing.
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How Mystery Shopping Drives Better Automotive CX Performance
Changing Gear - What should an automotive mystery shopping programme focus on? What do car manufacturers and dealers want from a mystery shopping programme?
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The Future of Mobility - Electrification
The mobility is constantly changing and vehicles become less polluting. Electric vehicles have been known for a decade but they attract more and more consumers, due to a major concern regarding environment and the rise of gasoline price.
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Ethnography: an Unfiltered View of Reality
Ethnography is a research method made for investigating cultural practices, rituals, consumer behaviour, routines and social norms. It helps our clients identify previously unseen opportunities through looking at people’s worlds in a new way, through putting behaviour at the heart of our investigation.
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Most Global Consumers are Intrigued by the Idea of Self-Driving Cars
Respondents are most likely to view self-driving cars as making the driving experience more luxurious and comfortable.
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Auto comprata online: Ipsos e AgitaLab per svelare le aspettative
Un’indagine sugli automobilisti italiani condotta nell’ambito del percorso di analisi promosso da AgitaLab e curato dal Centro Studi Fleet&Mobility
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Wired Trends 2018: come sconfiggere la resistenza alla tecnologia?
Nel secondo Wired Trends il tema era la tecnologia. Dall’intelligenza artificiale all’internet of things fino alla rete 5G, ecco di cosa si è parlato
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The Most Influential Brands 2017: Boomers vs Millennials
Seconda edizione dell'evento di presentazione della classifica “The Most Influential Brands”