Търсене
Data Science for Audience Measurement
Enhancing survey data with statistical techniques.
Measurement of Advertising Expenditure
Providing proof of advertising delivery and competitive intelligence.
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Speed dating with innovations: What’s your innovation’s pick-up line?
This white paper explains how the communication of innovation has changed drastically and how consumers have adapted to this new reality.
Multi-Touch Attribution (MTA)
Multi-Touch Attribution models enable marketing planners to improve the effectiveness of their addressable digital channels.
Commercial Effectiveness / Holistic Marketing Mix Modelling
Improving marketing performance by providing granular insights and activation guidance.
Измерване на стойността на марката (Brand Equity Measurement)
Разберете какво ръководи успеха на вашата марка и планирайте стратегията си за активиране.
Проследяване на активацията на марката
Използвайте правилните метрики, за да управлявате всички аспекти от активация на вашата марка.
Customer Insights
Increase sales revenue with behavioural knowledge of your customers.
Analytics and Reports
Understand the retail environment and make informed business decisions to drive store performance.
Queue Management System
How to improve the in-store customer experience and quick service restaurants (QSRs) with efficient queuing systems.