Marke

Nation Brands Index (NBI) | Ipsos
Gesellschaft Umfrage

Germany maintains top “nation brand” ranking, Canada and Japan overtake the UK to round out the top three

2021 Anholt-Ipsos Nation Brands Index: Canada and Japan overtake the U.K. to round out the top three; U.S. sees reputational gains from 2020.
Woman wearing face mask at the beach | consumers' priorities | Ipsos
Marke Veröffentlichung

Shifting context, shifting priorities

Time for a strategic reset?
Understanding the coronavirus crisis | COVID-19 | Ipsos | Signals
Coronavirus Veröffentlichung

Signals #10: Understanding the coronavirus crisis – the story so far

This special tenth edition of our Signals digest recaps on the content we have featured across the series and looks back at some of the defining moments of the crisis so far.
Ipsos Webinar - The Power of you
Creative Effectiveness Ereignis

[Webinar] The Power of You - Distinctive Brand Assets

Please join us for a complimentary webinar on the effectiveness of distinctive Brand Assets.
Woman drops off a package | Brands | Coronavirus world | Ipsos
Coronavirus Veröffentlichung

Brand rituals in a low-touch world

What’s next for brands during the COVID-19 pandemic?
Coronavirus & behaviour change | brands impact | covid-19 | Ipsos
Coronavirus Veröffentlichung

Coronavirus & behaviour change: What does it mean for brands?

As COVID-19 continues to spread, how can brands stay relevant to consumers in an increasingly unstable world.