Conservatives Ahead In British Columbia

Conservatives (33%) Lead Liberals (27%) And NDP (27%) Seat Projection Model Suggests Conservatives 23-25, Liberals 6-8, NDP 4-6 - If Vote Held Tomorrow Majority (57%) Say Party And Platforms More Important Than Candidates (19%) Or Leaders (18%)
Vancouver, BC-- With Ipsos-Reid/CTV/Globe and Mail polls showing a tight national race between the Liberals and Conservatives, the outcome of this federal election might not be determined until British Columbians tune in to watch the results on June 28th. In order to shine a bright light on the voting intentions of British Columbians, Ipsos-Reid/CTV/Globe and Mail have conducted a special BC Booster Sample of 800 interviews (June 1st to June 8th). When these results are combined with the BC portion of our two most recent national polls (June 4th to June 8th), the total sample of 1,066 interviews provides a comprehensive view of provincial and regional voting intentions.

The Conservatives are currently out front in British Columbia with the support of 33% of decided and leaning voters. The battle for second place is a dead-heat, with both the Liberals and NDP at 27% support. The Green Party is a distant fourth place, but possible spoiler, at 10%. These results exclude the 14% of British Columbians who express no preference for any party.

These results illustrate the substantial growth of the NDP and Green Party in British Columbia since the 2000 federal election. The NDP is up 16-points from 2000 (11% to 27%) and the Green Party is up 8-points (2% to 10%). Their gains have come at the expense of the Conservative Party, who though leading at 33% today, are down 23-points from the combined 56% support captured by the Alliance (49%) and Progressive Conservatives (7%) in the last election. Meanwhile, the Liberal Party is virtually unchanged from the November 2000 (28% in 2000, 27% today).

An exclusive seat model prepared for CTV and the Globe and Mail by Ipsos-Reid suggests the Conservatives would dominate in British Columbia based on current results. The Conservatives are projected to have 23 to 25 seats in the province, compared with the Liberals with 6 to 8 seats and the NDP with 4 to 6 seats. There are 36 seats in British Columbia.

The regional results show unique contests in each area of the province.
  • The Liberals (38%) lead in the Northwest sector of the Lower Mainland (Vancouver, Burnaby, New Westminster and North Shore). The NDP is second best (32%) with the Conservatives (21%) trailing by a substantial margin.
  • The rest of the Lower Mainland is Conservative country. The Conservatives (42%) have a sizeable lead over both the Liberals (25%) and NDP (22%).
  • All four major parties are in the fight on Vancouver Island. The Conservatives (30%) are in the lead, followed by the NDP (26%), Liberals (22%) and Green Party (18%).
  • In the Interior/North of British Columbia, the Conservatives (37%) have a 10-point lead over the NDP (27%) and a 14-point lead over the Liberals (23%). There are also differences by voter age and sex.
  • The Conservatives do better with men (39% vs. 28% women) and older voters (41% 55+years vs. 33% 35-54 years, 25% 18-34 years).
  • The NDP does better with women (30% vs. 23% men).
  • The Green Party does better with younger voters (14% 18-34 years vs. 10% 35-54 years, 6% 55+ years).
A majority (57%) of British Columbians say "the parties and their platforms" will be most important in determining their choice in this election. Far fewer British Columbians say "the candidates in their riding" (19%) or "the party leaders" (18%) will be the most important factor in their decision. These results are consistent across regions and demographics.

Liberal voters are more likely than supporters of other parties to say "the party leaders" are most important (27% vs. 17% Conservatives, 12% NDP).

These are the findings of three Ipsos-Reid/CTV/Globe and Mail polls conducted between June 1st and June 8th, 2004. This includes the BC portion (266 total interviews) of two national polls conducted June 4th to June 8th and a special BC Booster Sample of 800 interviews conducted June 1st to June 8th. All polls were conducted with a representative randomly selected sample of adult British Columbians. For the question on party vote preference (n=1066), the results are considered accurate to within 1773.0 percentage points, 19 times out of 20, of what they would have been had the entire adult British Columbian population been polled. For the question on voter motivation (n=800, asked only of BC Booster Sample), the results are considered accurate to within 1773.5 percentage points, 19 times out of 20. The margin of error will be larger within regions and for other sub-groupings of the survey population. These data were statistically weighted to ensure the sample's regional and age/sex composition reflects that of the actual British Columbian population according to the 2001 Census.

For explanation of the projected seat range model please visit:

Ipsos-Reid Seat Projection Model

For more information on this press release, please contact:

Kyle Braid
Vice-President, Ipsos-Reid
Vancouver, BC
604.257.3200 About Ipsos-Reid

Ipsos-Reid is Canada's market intelligence leader and the country's leading provider of public opinion research. With operations in eight cities, Ipsos-Reid employs more than 300 researcher professionals and support staff in Canada. The company has the biggest network of telephone call centres in Canada, as well as the largest pre-recruited household and on-line panels. Ipsos-Reid's Canadian marketing research and public affairs practices are staffed with seasoned research consultants with extensive industry-specific backgrounds, offering the premier suite of research vehicles in Canada--including the Ipsos Trend Report, the leading source of public opinion in the country--all of which provide clients with actionable and relevant information. Ipsos-Reid is an Ipsos company, a leading global survey-based market research group.

To learn more, visit: www.ipsos.ca

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