The Ipsos Reid 2011 Canadian Federal Election Polls

Toronto, ON - On April 28, 2011, Ipsos Reid published its fourth and final poll of the Canadian Federal Election showing Stephen Harper's Conservatives at 38%, Jack Layton's New Democratic Party at 33%, Michael Ignatieff's Liberals at 18%, Elizabeth May and her Green Party at 4% and 7% for the Bloc, nationally.

Monday night, with almost all of the polls reporting as of 11:45pm, the unofficial results of the actual election are Stephen Harper's Conservatives at 40%, Jack Layton's New Democratic Party at 31%, Michael Ignatieff's Liberals at 19%, Elizabeth May's Green Party at 4%, and Gilles Duceppe and the Bloc at 6%, nationally.

The Ipsos Reid final poll and the unofficial results are almost a mirror of each other, and within the final poll's margin of error for each party. A great deal has been said about polls and the practice of polling during this election campaign--some of which we agreed with and much of which we disagreed with.

But, as Canada's largest market and opinion research company, our polling during this campaign was carried off flawlessly by an incredible team of hard working young professionals--from the telephone and online staff to the data analysts, from the graphics producers to our technical people, and to all of our exit poll and election night coverage staff.

It's these people who make Ipsos Reid proud to do what we do every day, for every client, everywhere with the same dedication and integrity. Because, in the end, when all is said and done, it's the numbers that have to speak for themselves.

For more information on this news release, please contact:

Darrell Bricker
CEO
Ipsos Reid
Public Affairs
(416) 324-2001
[email protected]

John Wright
Senior Vice President
Ipsos Public Affairs
416.324.2002
[email protected]

About Ipsos Reid

Ipsos Reid is Canada's market intelligence leader, the country's leading provider of public opinion research, and research partner for loyalty and forecasting and modelling insights. With operations in eight cities, Ipsos Reid employs more than 600 research professionals and support staff in Canada. The company has the biggest network of telephone call centres in the country, as well as the largest pre-recruited household and online panels. Ipsos Reid's marketing research and public affairs practices offer the premier suite of research vehicles in Canada, all of which provide clients with actionable and relevant information. Staffed with seasoned research consultants with extensive industry-specific backgrounds, Ipsos Reid offers syndicated information or custom solutions across key sectors of the Canadian economy, including consumer packaged goods, financial services, automotive, retail, and technology & telecommunications. Ipsos Reid is an Ipsos company, a leading global survey-based market research group.

To learn more, please visit www.ipsos.ca.

About Ipsos

Ipsos is a leading global survey-based market research company, owned and managed by research professionals. Ipsos helps interpret, simulate, and anticipate the needs and responses of consumers, customers, and citizens around the world.

Member companies assess market potential and interpret market trends. They develop and build brands. They help clients build long-term relationships with their customers. They test advertising and study audience responses to various media. They measure public opinion around the globe. Ipsos member companies offer expertise in advertising, customer loyalty, marketing, media, and public affairs research, as well as forecasting, modeling, and consulting. Ipsos has a full line of custom, syndicated, omnibus, panel, and online research products and services, guided by industry experts and bolstered by advanced analytics and methodologies. The company was founded in 1975 and has been publicly traded since 1999. In 2010, Ipsos generated global revenues of e1.140 billion ($1.6 billion U.S.).

Visit www.ipsos-na.com to learn more about Ipsos offerings and capabilities.

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