Nearly Half (45%) Believe That NDP is Ready to be
Canada's Next Government
Quebecers (56%), who significantly helped launch the NDP into role of Official Opposition in the 2011 federal election, `agree' most with the notion that the NDP is ready to be Canada's next governing party, ahead of Ontarians (45%), British Columbians (42%), residents of Saskatchewan and Manitoba (42%), Atlantic Canadians (39%), and Albertans (24%). By comparison, Albertans (76%) are most likely to `disagree' that the NDP is ready to be Canada's next government, followed by Atlantic Canadians (61%), residents of Saskatchewan and Manitoba (58%), British Columbians (58%), Ontarians (55%), and Quebecers (44%).
Thomas Mulcair's Approval Rating...
Nearly half (44%) `approve' (6% strongly/38% somewhat) of the job that Mulcair has been doing as leader of the opposition, while 56% `disapprove' (14% strongly/41% somewhat). This approval rating is on par with the 45% of Canadians who approve of the job done by Prime Minister Stephen Harper from a similar study recently released, suggesting that he is just as popular as the Prime Minister on a national scale.
Two-thirds (64%) of Quebecers `approve' of Mulcair's performance as leader of the Official Opposition, followed by Atlantic Canadians (44%), Ontarians (41%), residents of Saskatchewan and Manitoba (36%), British Columbians (32%), and Albertans (31%). Seven in ten (69%) Albertans `disapprove' of Thomas Mulcair's performance, ahead of British Columbians (68%), residents of Saskatchewan and Manitoba (64%), Ontarians (59%), Atlantic Canadians (56%), and Quebecers (36%).
Sharing Mulcair and NDP Values...
An even larger proportion, however, say they share similar values to the NDP and its leader. Half (51%) of Canadians `agree' (12% strongly/39% somewhat) that `they share Mulcair and the NDP's values when it comes to where Canada should be headed', while the other half (49%) `disagree' (22% strongly/27% somewhat) that they share such values. The proportion of Canadians who `agree' with this statement is 7 points higher than those who say they share the values of Prime Minister Stephen Harper and the Conservatives (as released in an Ipsos Reid survey two days ago).
Quebecers (69%) are most likely to `agree' that they share NDP Leader Mulcair and the NDP's values when it comes to Canada's direction, ahead of Atlantic Canadians (52%), Ontarians (50%), residents of Saskatchewan and Manitoba (46%), British Columbians (42%), and Albertans (28%). Conversely, Albertans (72%) `disagree' most with the notion that they share the same values as Thomas Mulcair and the NDP regarding where Canada should be headed, followed by British Columbians (58%), residents of Saskatchewan and Manitoba (54%), Ontarians (50%), Atlantic Canadians (48%), and Quebecers (31%).
Half (50%) of Canadians `agree' (11% strongly/39% somewhat) that `they trust Thomas Mulcair and the NDP to do a good job of managing Canada' economy', while the other half (50%) of Canadians `disagree' (23% strongly/27% somewhat). Quebecers (71%) are most likely to `agree' that they trust Mulcair and the NDP to do a good job managing the nation's economy, ahead of Ontarians (50%), Atlantic Canadians (44%), residents of Saskatchewan and Manitoba (39%), British Columbians (39%), and Albertans (28%). Conversely, Albertans (72%) most `disagree' that they trust Mulcair and the NDP to do a good job managing Canada's economy , followed by British Columbians (61%), residents of Saskatchewan and Manitoba (61%), Atlantic Canadians (56%), Ontarians (50%), and Quebecers (29%).
These are some of the findings of an Ipsos Reid poll conducted between December 7th to 12th, 2012, on behalf of Postmedia News and Global Television. For this survey, a sample of 1,021 Canadians from Ipsos' Canadian online panel was interviewed online. Weighting was then employed to balance demographics to ensure that the sample's composition reflects that of the adult population according to Census data and to provide results intended to approximate the sample universe. The precision of Ipsos online polls is measured using a credibility interval. In this case the poll is accurate to +/- 3.5 percentage points of the entire Canadian adult population. All sample surveys and polls may be subject to other sources of error, including, but not limited to coverage error, and measurement error.
For more information on this news release, please contact:
Darrell Bricker, PhD
CEO
Ipsos Public Affairs
416.324.2001
[email protected]
About Ipsos Reid
Ipsos Reid is Canada's market intelligence leader, the country's leading provider of public opinion research, and research partner for loyalty and forecasting and modelling insights. With operations in eight cities, Ipsos Reid employs more than 600 research professionals and support staff in Canada. The company has the biggest network of telephone call centres in the country, as well as the largest pre-recruited household and online panels. Ipsos Reid's marketing research and public affairs practices offer the premier suite of research vehicles in Canada, all of which provide clients with actionable and relevant information. Staffed with seasoned research consultants with extensive industry-specific backgrounds, Ipsos Reid offers syndicated information or custom solutions across key sectors of the Canadian economy, including consumer packaged goods, financial services, automotive, retail, and technology & telecommunications. Ipsos Reid is an Ipsos company, a leading global survey-based market research group.
To learn more, please visit www.ipsos.ca.
About Ipsos
Ipsos is an independent market research company controlled and managed by research professionals. Founded in France in 1975, Ipsos has grown into a worldwide research group with a strong presence in all key markets. In October 2011 Ipsos completed the acquisition of Synovate. The combination forms the world's third largest market research company.
With offices in 84 countries, Ipsos delivers insightful expertise across six research specializations: advertising, customer loyalty, marketing, media, public affairs research, and survey management.
Ipsos researchers assess market potential and interpret market trends. They develop and build brands. They help clients build long-term relationships with their customers. They test advertising and study audience responses to various media and they measure public opinion around the globe.
Ipsos has been listed on the Paris Stock Exchange since 1999 and generated global revenues of e1,363 billion (1.897 billion USD) in 2011.
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