Many Ontarians (~15%) Mistakenly Believe they are Registered Organ Donors
Additionally, three in ten (29%) falsely believe you can register as a donor by signing and keeping a paper donor card and many that say they have an organ donor card have it stored somewhere not easily accessible such as a safety deposit box (6%), in their car (4%) or with someone else (4%), according to the 2017 survey.
Of those who believe they are registered donors, 7 in 10 (71%) have discussed their wishes to donate with their family, according to the 2017 survey.
These are some of the findings of an Ipsos polls conducted November 10 and 16, 2015 and between February 21 and February 24, 2017, on behalf of Trillium Gift of Life Network. For the 2017 survey, a sample of 802 Ontarians from Ipsos' online panel was interviewed online and for the 2015 survey, a sample of 1,000 Ontarians was interviewed. Weighting was then employed to balance demographics to ensure that the sample's composition reflects that of the adult population according to Census data and to provide results intended to approximate the sample universe. The precision of Ipsos online polls is measured using a credibility interval. In this case, the 2017 poll is accurate to within +/ - 3.9 percentage points, and the 2015 to within +/- 3.5 percentage points, 19 times out of 20, had all Ontarian adults been polled. The credibility interval will be wider among subsets of the population. All sample surveys and polls may be subject to other sources of error, including, but not limited to coverage error, and measurement error.
For more information on this news release, please contact:
Jennifer McLeod Macey
Vice President, Health Research Institute
Ipsos Public Affairs
+1 416 324-2108
[email protected]
About Ipsos
Ipsos is an independent market research company controlled and managed by research professionals. Founded in France in 1975, Ipsos has grown into a worldwide research group with a strong presence in all key markets. Ipsos ranks third in the global research industry. With offices in 88 countries, Ipsos delivers insightful expertise across five research specializations: brand, advertising and media, customer loyalty, marketing, public affairs research, and survey management. Ipsos researchers assess market potential and interpret market trends. They develop and build brands. They help clients build long-term relationships with their customers. They test advertising and study audience responses to various media and they measure public opinion around the globe. Ipsos has been listed on the Paris Stock Exchange since 1999 and generated global revenues of €1,669.5 ($2,218.4 million) in 2014.
