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CMAmeasurement 2022
Join Ipsos’ Steve Levy who will be sharing results from the 16th Annual Digital marketing Pulse Report - a survey among Marketers and Agencies to try and understand the state of digital marketing in Canada.
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Climate Change: How the Conversation Is Heating Up on Social Media
A new Synthesio report analyzes climate change conversations around the globe
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Canadians Intend to Rein in Holiday Gift Spending This Year
Nearly Half (45%) are Concerned they Might Not Have Enough Money to Buy Holiday Gifts for Family or Loved Ones, Rising to 58% of Parents
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Ahead of COP27, Canadian public support for policies encouraging sustainable technology adoptions trails behind most other countries surveyed
Government departments and ministers/elected officials are called upon as the most responsible for educating the public on matters of climate change
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[WEBINAR] CHATS 2023: Evolving Consumption Trends in Inflationary Times
In the upcoming release of the 9th edition of Canada CHATS 2023, we mark the continued investigation of Canadians’ consumption habits focused on the evolving social context of eating, diversifying lifestyle beliefs, and shifting situational dynamics.
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68% globally are willing to accept new policies encouraging sustainable technology adoptions
Incentives, discounts and other inducements are most supported policies to help tackle climate change in new global study ahead of COP27
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Germany finishes first again with Japan and Canada rounding out the top three nations
Germany finishes in first place again, while Japan overtakes Canada for second place. The United Kingdom’s ranking drops again in 2022, moving from fifth to sixth. Russia’s ranking falls to the bottom three nations.
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Synthesio and Twitter explore wellness conversations online
Synthesio has released a new report exploring the #Wellness community on Twitter to uncover the top trends that brand marketers and insights pros need to know as they head into 2023.
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Ipsos Update – November 2022
Emerging risks, hybrid working and resilience in Ukraine… Ipsos Update explores the latest research and thinking on key topics from Ipsos around the world.
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Inflation Concerns Unabated as 84% of Canadians Remain Concerned Inflation Will Continue to Make Things Less Affordable; Most (84%) Believe Canada will Face Economic Recession in 2024
Women and Young Canadians More Concerned About Most Issues Surrounding Inflation