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How Technology Can Fuel Behavioral Research
Discover three tips to ensure your traditional U&A studies are evolving to provide meaningful insight.
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[WEBINAR] Let’s Get Phygital: Experience the Future of Shopper Research
Recognizing that clients need faster and more agile shopper marketing tools to successfully compete in today’s omnichannel world, Ipsos has launched a suite of virtual shopper solutions to better understand how shoppers make decisions, improve navigation, and optimize retail conditions and package designs.
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Canada’s Digital Marketing Pulse
Are your digital marketing strategies keeping up with consumer expectations?
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Is your innovation research on its best behaviour?
This white paper fights back at the criticism of surveys, showing how they can measure behaviour and predict an innovation’s success.
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Public Perspectives: Attitudes Toward Ageing Don’t Paint a Rosy Picture
Canadians’ attitudes towards ageing implicates all consumer touchpoints, including media and advertising. See how.
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Restaurants Canada Show
Join Ipsos’ Jennifer McLeod Macey to learn more about the Future of Cannabis in Canada.
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Public Perspectives: Ignorance and Distrust Prevail About What Companies and Governments Do with Personal Data
Do Canadians know what is happening with their personal online information? And who do they trust to use their information the “right way”?
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The Most Influential Brands in Canada, 2018
When companies land lightning in a bottle and create influence, it is no accident. Top companies invest in their brands to achieve this. Is your brand among the top 10?
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Ipsos announces eighth annual Top 10 Most Influential Brands in Canada
Google retains top spot for seventh year, rankings shift, and Tim Hortons re-enters Top 10.