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Beyond omnichannel retail to convergent commerce
Discover some of the emerging channels where convergent commerce is evident, their impacts on shopper journeys and touchpoint use, and what it means for brands.
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Global consumer confidence has been sitting still since July
The Investment Index sees its first drop in 16 months.
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The Diagnosis: Pharmaceutical Advertising is Still Advertising
DTC ads tend to break through more than the average ad, but brands should be wary of getting lost in a sea of sameness.
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Healthcare Cybersecurity Insights + Tips
Discover research examining the attitudes, concerns, and impacts on medical device security, as well as cybersecurity across large and midsize healthcare delivery organizations.
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The Future is Unwritten
Consumer behaviours from the pandemic are going remain in flux for years to come. Our advice: be patient.
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2021 Star Women in Convenience Awards
Ipsos’ Kathy Perrotta is delighted to be the Awards’ Keynote presenter, sharing recent consumption research.
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Pharma utilization and cost management for self-funded employers
Listen in to hear healthcare research insights to drive pricing and market access strategies for the pharma sector.
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Retail Council of Canada: STORE Conference
Ipsos is proud to be a sponsor of Canada’s biggest retail event of the year. RCC STORE will bring together the most influential leaders, world-renowned visionaries, and passionate entrepreneurs to discuss the most critical topics affecting retail.
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What’s Next: Future Consumption Trends in Canada
Listen in to hear case studies and shifts in food and beverage consumption behaviours that have impacted decision-making processes vs pre-pandemic mindsets.
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Social Intelligence in Pharmaceuticals
In our latest white paper series, we explore the topic of digital readiness while breaking down the online commentary related to FDA’s approval of ADUHELM (aducanumab).