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57% of Canadians Cheering for the Edmonton Oilers in the Stanley Cup Finals
Canadian hockey fans come together to support the Edmonton Oilers.
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The Ipsos AI Monitor 2024
Is Artificial Intelligence a friend or a foe? In our latest report we explore changing attitudes towards usage of AI, where AI will have the biggest impact, and what a future with AI looks like.
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Majority (89%) of Canadians Would Want to Have Access to Athletic Therapy if They Got Injured and Think it Should be Added to the Options Available in Employer Health Insurance Plans (91%)
Almost all Canadians want health plans to cover a range of treatments and would want to have access to Athletic Therapy if they got injured.
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Ipsos Update – June 2024
Generations, Equality, Pride … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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Canadians Support Protection of The LGBT+ Community, But Declining Support May Indicate a Step Back in Progress
12% in Canada identify as LGBT+, higher among Canadians under 35 (22%).
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Ipsos Pride Survey 2024: Gen Zers most likely to identify as LGBT+
Our new survey across 26 countries finds gender, generational and geographical divides on everything from same-sex marriage to brands supporting the community
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Trails and Outdoor Recreation in BC
A new online poll conducted on behalf of the Outdoor Recreation Council of BC shows that most British Columbians have participated in outdoor recreation in the past 12 months.
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Ipsos launches Strategy3 consulting practice in Canada; Veteran business leader Diane Ridgway-Cross to lead the offering
Taking the helm of Strategy3 in Canada is Diane Ridgway-Cross, who brings more than two decades of experience leading business strategy, growth, and communications.
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Canadians Express Renewed Interest in Paris Olympics Compared to Beijing and Tokyo Games
Interest in the Olympics has nearly doubled since 2020 and 2022.
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Eight In Ten (79%) Canadians Really Need a Summer Vacation, But Many (67%) Will Scale Back Their Plans Due to Inflation
Six in ten (62%) Canadians say they are at least somewhat likely to take a summer vacation this year.