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[WEBINAR] The Path Forward: Understanding Emerging Consumer Behaviours
Join Ipsos for our next Covid-19 The Path Forward complimentary webinar featuring a wide-range of insights to help inform your business recovery strategies – today we focus on techniques to better understand consumer behaviours as we emerge from isolation.
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Growing Proportion of Canadians (39%, +13) Not Strictly Adhering to Physical-Distancing Measures
Three-Fourths (72%) Agree (41% Strongly/32% Somewhat) Vaccine Should Be Mandatory for All Canadians When Available
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Majority (56%) of Canadians Say COVID-19 Having a Negative Impact on their Mental Health
Social Isolation (66%), Concern for Loved Ones (57%), Fear of Contracting COVID-19 (56%) and Financial Concerns (51%) are Leading Causes for COVID-related Mental Health Issues
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75 Years Later, Honouring World War II Still Matters to Canadians
Canadians uphold a strong sense of pride in the nation’s role in the war; Many recall their ancestors who served in the armed forces
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Two-Thirds (67%) Of Ontarians Feel That The Mental Health Impacts Of COVID-19 Are Going To Be Serious And Lasting
Half of Ontario Children and Youth at Risk for Mental Health and Addiction Issues
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Canadians Support Their Municipal Governments’ Response To COVID-19
News Coverage Playing Important Role In Fight Against Novel Coronavirus; Canadians Increasing Their Consumption To Stay Up-To-Date
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Born for this? Gen Z and the Covid-19 pandemic
Read our article exploring how Gen Zs are using their status as digital natives to expertly weather the Covid pandemic.
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One in Three (36%) Canadians Say They’ve Been Laid Off (18%), On Reduced Hours/Pay (13%), or have Shuttered their Small Business (5%)
Three in Ten (31%) Canadians Have Less than a Week Savings to Pay for Bills if No Income is Coming In
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Majority (54%) of Canadians Say Physical Distancing has Left them Feeling Lonely or Isolated
Technology Helping Most (93%) Canadians Stay Close to Friends and Family
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One Quarter (26%) of Canadians Admit They’re Not Practicing Physical Distancing as Recommended
Nearly Four in Ten (37%) Not Confident Canadians are Taking Physical Distancing Seriously