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[WEBINAR] Brand Building With New Canadians
At Ipsos, we give businesses, governments, and public bodies the confidence they need to take the right actions for the benefit of people and the planet, to drive long-term prosperity for all.
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Logjam in Federal Vote Support Breaks to Advantage of Conservatives
Tory Support Growing (37%, +4 pts) at the Expense of Liberals (32%, -1 pt) and NDP (16%, - 2pts)
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Ipsos Update – July 2023
Generative AI, equality, refugees… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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Global perspectives on inequality: What does it mean, who are we worried about, and how much do we care?
Around the world, inequality is a more salient issue for younger generations, who are also less likely than older people to believe they live in a society that rewards merit and hard work. But there are some important differences between different groups in how inequality is defined, and who is thought to suffer because of it.
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Pride in Being Canadian Increasing (21%) and Decreasing (21%) in Equal Measure
Younger Canadians, especially Millennials, are more conflicted about feeling proud to be Canadian compared to older generations, who’s feelings haven’t changed much in the past 5 years
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LGBT+ Pride 2023 Survey Insights
Watch our on demand webinar to gain a better understanding of the profile, diversity, and acceptance of the LGBT+ population, and therefrom, opportunities to more authentically connect with this segment.
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What Worries the World – June 2023
Inflation has now been the top global concern in our What Worries the World survey for the last 15 months.
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A Refreshing Take on Beverage Trends: Generational Differences
Revisit our on demand webinar to hear more about the interdependencies of generational forces, category trends and evolving situational dynamics, as well as how their interactions impact and will continue to shape how Canadians drink.