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Up Close and Personal: Humanizing Omnichannel
Ipsos has identified six drivers of customer experience, only three of which relate to convenience. The other three are enjoyment, belonging, and status.
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Canadians Remain Resilient: Despite the Roller Coaster of 2021, Most Canadians Have a Positive Outlook on their Personal Happiness, Health Closing Out the Year
However, Grocery (48%, +36), Housing (31%, +19) Costs Cited as Top Barriers to Financial Security, Up Significantly from Last Year
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Harnessing the Power of Data
We share perspectives exploring how organizations are evolving to harness the power of data and technology for better insights.
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Channel Performance Management
Read more about three focus areas to consider when measuring and managing channel performance.
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Empathy Awakened: The power of an empathetic organization
Discover why empathy is essential for your business - not the purely emotional kind but the one that includes purposeful action and delivery.
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Canadians Now Near-Unanimous Against Racism, Yet Two-Thirds (65%) of Non-White Canadians Say They Have Experienced Racism
Six in Ten (58%) Agree Institutions Such as Government and Schools Tolerate Racism, With No Difference in Attitudes Between White and Non-White Canadians
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What She-cession? Canadians Point to Divisions Between Rich and Poor as Major Social Tension, Downplay Gender Divide
Seven in ten (69%) recognize tension between rich and poor, 37% note tension between men and women
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Ipsos Canada study reports new trends in wealth, accelerated by 2020 disruption
On average, Canadians enjoyed a 14% increase in wealth in 2020. Will they be able to maintain this momentum in 2021?
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Canadians Agree (77%) There Should Be a National Day of Remembrance for Victims of Residential Schools, but Split on Removing Statues (52%)
Six in Ten (62%) Say They Know More about Residential Schools Now than Before the Discovery of the Unmarked Burial Site
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Ipsos Update – June 2021
Global population dynamics, empathy in healthcare, the pandemic experience in Africa and a focus on Italy are all featured in this month’s round-up of the latest research and thinking from Ipsos teams around the world.