Search
-
The Diagnosis: Pharmaceutical Advertising is Still Advertising
DTC ads tend to break through more than the average ad, but brands should be wary of getting lost in a sea of sameness.
-
Positive impact of intersectionality in advertising
The Unstereotype Alliance today released its new report “Beyond Gender 2: The Impact of Intersectionality in Advertising,” produced with support from LIONS and research conducted by Ipsos.
-
Ipsos Awards Top Honours for Financial Services Excellence in Canada
Ipsos Announces Winners of 2021 Financial Service Excellence Awards
-
Healthcare Cybersecurity Insights + Tips
Discover research examining the attitudes, concerns, and impacts on medical device security, as well as cybersecurity across large and midsize healthcare delivery organizations.
-
Four in Ten (40%) working Canadians Say They’ve Experienced A Decline in Their Physical Health Throughout the Pandemic
Virtual care tools appear to be useful, but there is room to improve on accessible benefits
-
Pandemic Within A Pandemic: Most (69%) Believe There is a Mental Health Pandemic in Canada.
Nearly Three in Ten (28%) Admit Their Mental Health Has Deteriorated, Over the Course of the Pandemic.
-
The Future is Unwritten
Consumer behaviours from the pandemic are going remain in flux for years to come. Our advice: be patient.
-
Majority (55%) of Canadians say their Mental Health has been Negatively Impacted by COVID-19
Emotional, Mental and Physical Fatigue (62%) Tops list of COVID-related Mental Health Concerns
-
Don’t call me senior! Only About Half (52%) of English-Speaking Canadians Aged 55+ have strong positive association with the word Senior
Just one in six (16%) English-speaking Canadians aged 55+ feel as though the word senior describes them completely
-
Living for Today, Not Tomorrow: Majority (54%) Do Not Have A Financial Plan for Retirement.
The Pandemic Has Exacerbated the Situation, Impacting the Retirement Timelines of as Many as One in Four (23%) Non-Retirees.